Discounts are the most popular promotion mechanism around. But there are some discounting practices that small businesses, in particular, should avoid.
It's advocates that drive all successful referral programs, which makes the rewards you offer them all the more important.
Our integration with mParticle gives customers greater control over their data and more options to create effective promotions.
See how some clever marketing turned KFC from an unknown foreign restaurant into a staple of Japanese Christmas culture.
These are our predictions for popular promotion trends as we head into the new year.
The New Year is a good time to promote products. Why not help your customers achieve their New Year's resolutions too?
