Discover some of the latest trends in gamification that Lazada are using in their promotion strategy.
Our Promotions Growth Framework will help you build an effective promotions strategy, no matter what stage of growth you're at.
A US-wide loyalty program is a game changer because the US is such an important market for McDonald’s.
Technical challenges and solutions to create a scalable custom code generator for coupons, referrals and gift cards.
It might be a well known classic, but the 'buy one, get one free' deal needs a bit of a refresh to stand out nowadays.
Most promotions are used to encourage customers to buy products. But they can be used to incentivize behaviors too.