MARKETING

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Marketing
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Jul 26, 2021
How Lazada built a leading promotion app strategy

Discover some of the latest trends in gamification that Lazada are using in their promotion strategy.

READ MORE FROM THE TALON WORLD
Marketing
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Jul 23, 2021
Build better promotions with our Promotions Growth Framework

Our Promotions Growth Framework will help you build an effective promotions strategy, no matter what stage of growth you're at.

Marketing
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Jul 20, 2021
A look at the current state of ecommerce in India

Find out how India's ecommerce industry is coping with unprecedented consumer demand and the economic upheaval of the COVID-19 pandemic.

Marketing
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Jul 12, 2021
McDonald’s enters the loyalty space with ‘MyMcDonald’s Rewards’

A US-wide loyalty program is a game changer because the US is such an important market for McDonald’s.

Development
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Jun 10, 2021
Talon.One joins the MACH Alliance

We're now a certified member of the MACH Alliance. Find out why we joined, and what the alliance means for the future of headless commerce.

More Stories

Marketing
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May 27, 2021
How to Test and Optimize Your Promotional Campaigns

Read our latest white paper for tips and tricks that will help you test and optimize your promotional campaigns.

Marketing
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May 20, 2021
What We Can Learn From Costco's Promotion Strategy

As one of the biggest retailers in the world, there's a lot we can learn about promotional techniques and marketing strategy from Costco.

Marketing
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May 7, 2021
Gen Z Consumer Behavior: What You Need to Know

You've heard of Gen Z, but what do you actually know about them? In this blog post we'll discuss Gen Z's consumer characteristics and more.

Get insights and inspiration for mastering promotion marketing.

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Marketing
-
May 7, 2021
Gen Z Consumer Behavior: What You Need to Know

You've heard of Gen Z, but what do you actually know about them? In this blog post we'll discuss Gen Z's consumer characteristics and more.

Marketing
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Apr 8, 2021
Millennials vs. Baby Boomers: Consumer Behavior and How It Influences Promotions

Millennials & baby boomers are very different, even in their shopping habits. Find out how their consumer behaviours affect the way you should sell.

Marketing
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Mar 31, 2021
How Will Google’s Third-Party Cookie Phase-Out Impact Promotions?

Google Chrome will stop supporting third-party cookies in 2022. But what will that mean for digital promotions?