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Development

22 May 2023

New: Save time and budget with our Iterable connector

Henry Bewicke - Content Writer

Henry Bewicke

Content Writer

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3 minutes to read

They’re the buzzwords of the moment; omnichannel and personalization. But how do you turn them from theory into reality? We’re working with Iterable to make sure that every marketer has access to best-in-class tools to build personalized relationships with their customers — and reward them.

And the best news of all? Integrating Talon.One and Iterable is now easier than ever thanks to our brand new connector. We want to help marketers and product managers avoid lengthy development timelines, building and rolling out custom integrations — so we’ve done the hard work already.

Read on to find out what you can do with the combined power of Talon.One & Iterable — and how easy it is to set up. 

People-focused promotions

Customer interactions are a cornerstone of modern successful business strategy — for instance, an in-app message can boost overall engagement by 3x and conversions by 4x. And 91% of consumers are more likely to shop with a brand if they provide personalized offers and recommendations.

Those two stats outline why Talon.One and Iterable work so well together. With Iterable you can customize every customer interaction using a variety of advanced omnichannel features and customer messaging capabilities, nudging the user towards higher engagement and conversion. And with Talon.One you can make sure those messages are full of enticing, personalized offers that users can’t resist.

Better together

By combining Talon.One with a marketing platform like Iterable, you’re empowered to create personalized customer journeys. It works in practice when you:

  • Use Iterable to nurture customers and encourage action that leads to a discount, referral reward, coupon, loyalty or any other custom reward in Talon.One.

  • Pair campaigns created in Talon.One’s Promotion Engine (coupon codes, discounts, loyalty and referral rewards) with cross-channel messaging orchestrated through Iterable. 

  • Enrich customer touchpoints with behavior-based promotions.

  • Generate dynamic referrals and coupon codes to add into Iterable campaigns and messaging.

Our new connector gives you this flexible interoperability without a long development timeline.

For more information on how Iterable can help you to develop deeper customer relationships, see their website.

You can find all the detail on how to unlock the benefits of Talon.One and Iterable in our developer documentation.

Monthly loyalty newsletter

Join thousands of marketers and developers getting the latest loyalty & promotion insights from Talon.One. Every month, you’ll receive:

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Loyalty and promotion tips

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Industry insights from leading brands

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Case studies and best practises

Newsletter author

Isabelle Watson

Loyalty & promotion expert at Talon.One

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