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Personalize marketing with custom targeted discounts

User behaviour, inventory, user events, 3rd party data - use it all to build targeted & automated discounts.
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Discounts Solution

Automate and personalize promotions

Data-driven discounts

Use any customer or session data you like to tailor your discounts precisely to your clients.

Powerful coupon creation

Remove sticking points for clients with simple-to-build automatic and cart-level discounts.  

Scalable personalization

Set up automated discounts that respond immediately to your customer interactions.

Every PROMOTION is possible

Our full discount feature list

Cart level discounts

Give a discount to the overall shopping cart at the end of a sale, with or without shipping included. Applying discounts at a cart level reduces the complexity of your discount program hugely.

Per item discount

Apply discounts to single items in a basket or even a variety of items inside the basket with completely different discount values.

Add free item

Offer a free item as a discount to reduce excess stock or to promote a brand or holiday-specific item for yourself or your partners.

Code-free discounts

Remove the pain-point for your customers of typing codes into fields for discounts. Configure your discounts so they are fully automated and instantly applied to carts.

Selective discounts

Use custom attributes to apply discounts to certain items only when a specific user or group of users is shopping.

Fixed value or %

Have fixed value discounts in any currency (real or virtual) or set your discounts as a percentage reduction on your product or service.

Dynamic notifications

Use pop-up and banners and display notifications to your clients as they shop, giving them incentive to add more to their cart or return to buy more.

Customize discounts

Use any data or custom attributes to create discounts that are completely unique to a user or target group.

Flexible rewards

Give discounts in percentage, any currency (real or virtual), or by sending a coupon with the decided discount attached to it.


Offer discounts based on your customer's location which you can define in the Campaign Manager with the Geofencing feature.


Use discounts that use time as a factor to drive sales during off-peak times, holidays or even design discounts with a timer that reduce in value as time goes by.


Trigger discounts when clients leave a checkout without buying, spend long periods browsing or view an item multiple times to raise their interest.

Staggered discounts

Automate discounts that increase in amount step by step the more your customers spend on your platform.

Discount automation

Set up your discounts to run autonomously and trigger any number of effects and communications via 3rd party CRMs (see integrations) to create seamless notifications and customer-relevant discounts.

Incentive discounts

Award discount for any action. As a referral or loyalty reward or as a response to a customer complaint in the form of a discount coupon.

Seasonal discounts

Automate special seasonal discounts that you want to repeat each year or quickly copy and edit to add new features or styles.

Accumulative discounts

Build discounts using Rules that accumulate with particular combinations of items to give the user a larger discount that helps offload excess stock.

Multiple choice discounts

Offer higher or lower discounts for different payment methods to encourage users to spend cash or points more.

Every PROMOTION is possible

Make customers feel seen and rewarded

The most precise & secure discounts

Stop overspending on the wrong customers. Reach your clients at the right time, with precise discounts. Absolutely no restriction in scalability for campaigns and always 100% secure.

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The most precise & secure discounts
Personalized and data-driven discounts

Personalized and data-driven discounts

Integrate customer data, customer sessions, and custom events seamlessly via the API and use your data to configure any type of discount campaigns.

Find Out How

Design any type of discount

Automate notifications with discount offers that trigger effects based on any type of user behaviour. Give fixed-value or percentage discounts for one, some or all the items in the shopping basket.

See Full Feature List
Design any type of discount
Best-in-class consultation from our Customer Success Team

Best-in-class consultation from our Customer Success Team

Our dedicated team will help you integrate quickly and help you run the powerful promotions you always dreamed of.

  • Dedicated Integration & Customer Success Manager
  • Onboarding & user training
  • Campaign creation & optimization
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Need to build more engaging incentive programs?

Open up a world of possibilities in your campaigns with Talon.One

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