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Latest News

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Nov 26, 2021
Promotion Insights: It’s beginning to look a lot like… the metaverse

Another busy month in the promotions space, with focus very much on the festive season. Read out newsletter to find out more.

READ MORE FROM THE WORLD OF TALON.ONE
Build targeted promotions with our updated mParticle integration

Our mParticle integration has a new 'event sync' feature that allows you to use event data from a huge variety of sources in your campaigns.

12 UX tips for user-centered promotions

Listening to customers is a value that every company aspires to, but not every company actually achieves. Here's how to center customer experience

What’s in store for recommerce and sustainable retail

Find out how a booming recommerce market and increased focus on sustainable retail is driving big changes in the fashion industry and wider ecommerce.

Development
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Dec 3, 2021
Build targeted promotions with our updated mParticle integration

Our mParticle integration has a new 'event sync' feature that allows you to use event data from a huge variety of sources in your campaigns.

Marketing
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Dec 3, 2021
12 UX tips for user-centered promotions

Listening to customers is a value that every company aspires to, but not every company actually achieves. Here's how to center customer experience

Marketing
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Jul 26, 2021
How Lazada built a leading promotion app strategy

Discover some of the latest trends in gamification that Lazada are using in their promotion strategy.

Marketing
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Nov 4, 2021
Promotion Insights October: Festive frustrations — and how to fight them

Supply chain troubles, the circular economy and Tesla's loyalty updates — find out more on all these topics in our latest newsletter

The Most Popular Articles

Marketing
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Oct 26, 2021
#Growth Roundtable roundup: Marketing to Gen Z and Millennials to create lasting customer relationships

We recently hosted industry experts for a special roundtable. It was an in-depth look at the opportunities for marketing to Gen Z.

Marketing
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Oct 20, 2021
Recency effect and its influence on customer decision making

Recency effect is a common cognitive bias that influences the way we remember listed information. Find out how it affects consumer behavior.

Marketing
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Oct 15, 2021
What is the metaverse and how will it change ecommerce?

It's fast becoming one of the hottest buzzwords in the tech world. But what is the metaverse? And will it really be as revolutionary as people say?

Faster growth starts with Talon.One

Get insights and inspiration for mastering promotion marketing.

Why Children’s Day in India is a big day for brands

Children's Day has become an important day for brands in India. In this blog post we'll explain why and look at some examples of successful campaigns.

Decoding consumer behavior in our post-pandemic world

Learn how consumer expectations have evolved, and consumer interactions with brands have changed due to the pandemic.

Bridging the gap between physical and digital retail post pandemic

Find out how businesses are blending digital commerce and in-store shopping to appeal to consumers post pandemic.

Marketing
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Oct 1, 2021
Why Children’s Day in India is a big day for brands

Children's Day has become an important day for brands in India. In this blog post we'll explain why and look at some examples of successful campaigns.

Marketing
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Sep 29, 2021
Decoding consumer behavior in our post-pandemic world

Learn how consumer expectations have evolved, and consumer interactions with brands have changed due to the pandemic.

Marketing
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3
Min read
What Your Lifecycle Marketing Is Missing: Targeted Promotions

Targeting & timing are key when it comes to customer lifecycles and communication. Here are some ideas to help you optimize your customer retention.