Recency effect is a common cognitive bias that influences the way we remember listed information. Find out how it affects consumer behavior.
It's fast becoming one of the hottest buzzwords in the tech world. But what is the metaverse? And will it really be as revolutionary as people say?
Children's Day has become an important day for brands in India. In this blog post we'll explain why and look at some examples of successful campaigns.
Learn how consumer expectations have evolved, and consumer interactions with brands have changed due to the pandemic.
In this article, we’ll give a run-down of browser extension changes on iOS 15 — and give some actionable tips on stop iOS 15 inspired coupon leakage
Keeping the history of Labor Day in mind can help you craft a social media and promotion strategy that will ensure you drive sales. Read how.
Get insights and inspiration for mastering promotion marketing.