What to expect
Staying compliant with the EU Price Indication Directive
The EU Price Indication Directive is a little-known law that is triggering a seismic shift when it comes to pricing and promotions. For retailers, the Directive introduces added complexity: from increased documentation to track historical pricing information, to UI updates across product pages to make sure prices are accurately displayed.
To help make sense of the policy, we’ve worked with Dr. Nico Brunotte, from global law firm DLA Piper. Gain access to our webinar to learn when and how the regulation needs to be applied, and make sure you’re staying compliant
What you’ll learn:
The impact of the EU Price Indication Directive for retailers
How to implement lowest prior prices on your website
Why international retailers need to comply with the policy
A checklist of next steps for retailers looking to stay compliant
Dr. Nico Brunotte, LL.M.
Watch the recording
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