Customer Case Study

How Jüsto built more than 30 coupon campaigns in 1 month with Talon.One

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Jüsto is a delivery-only, dark grocery store from Mexico. The company quickly found success in 2020 and has become the leading online supermarket in Latin America, offering high-quality products to customers and delivery to their doorstep. 


The challenge

With a goal of revolutionizing supermarkets in Latin America, Jüsto quickly established itself as a key player in Mexico City. 

The company is now looking to expand and grow its model to other cities and countries.

Jüsto promises customers that the experience of buying with them is like going to the supermarket, while always providing fresh produce and a large selection of products. 

Jüsto was looking for a way to capitalize on their product selection and build personalized promotions for each product, without sacrificing scalability.  

Jüsto needed a solution that:

  • Could be managed exclusively by their marketers.

  • Offered easily customizable coupons that could be tracked.

  • Had a variety of promotion features for future campaigns.

  • Handled complex cart item discounts & calculations.

The solution

Jüsto integrated their product with Talon.One's Promotion Engine and used the Coupon Feature to release more than 30 coupon campaigns - and all of this in the span of just one month.


With Talon.One's Campaign Manager, Jüsto can easily create coupon campaigns that are available to the buyer for a limited time and automatically expire on the date Jüsto’s team set.

Apart from the 30+ coupon campaigns that Jüsto is now running, they’re also working on a number of other great incentives for their customers to shop exclusively with them which they’ll power with Talon.One’s Promotion Engine.

"The possibility to upscale our coupon campaigns with our rapid growth is very impressive."

Juan Pablo Saldaña

Head of CX / Growth Squad of Jüsto

Download our full case study below to discover how Talon.One enabled Jüsto to run flexible promotion campaigns that easily run at scale.

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